Our portfolio of targeting solutions includes a marketplace of alternative IDs, contextual, and publisher first-party data which are easy to curate so you can meet your marketing goals.
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Evolvement and implementation of data privacy laws to protect users and create privacy-forward environments.
Tech platforms set consent-based standards targeting, decreasing cookies, mobile identifiers, and other capabilities.
There’s more to it than Chrome. Up to 50% of consumers, depending on global region, already use cookieless browsers.
Fragmented ecosystem resulting in audience loss and media waste, directly impacting campaign measurement and ad campaign performance.
To solve for cookies, it’s essential to focus on the immediate benefits rather than the challenges that lie ahead.
Alternative IDs vary in scale and footprint across publisher supply. Maestro by Equativ lets you seamlessly stitch together the fragmented identity landscape to message the customers you've been missing.
Turn data challenges into advantages with Maestro by Equativ. Combine your data and inventory insights with our reach and SSP capabilities to create bespoke media products. More bid opportunities and larger audience segments mean more scale and better outcomes. With Maestro by Equativ, it really can be that easy.
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