Product. Product. Addressability. AI. Company. CTV. Curation. Data. Product. Retail Media. Sustainability. Tech. Trends. All Articles. The End-to-End Media Platform Powering Attention, Quality and Outcomes. Advertiser Solutions. CTV. Retail Media.…
Romain Job appointed Chief Product Officer. Romain Job appointed Chief Product Officer. Smart, a key player in programmatic announces the appointment of Romain Job as Chief Product Officer, formerly Country Manager America. Published. : March 15, 2018.…
Sponsored Products operate mostly on a Cost-Per-Click (CPC) model, where advertisers bid on keywords or product categories.…
Mélina, a product owner in our Valbonne office shares what she enjoys about working at Equativ. Published. : November 30, 2023. Amy Bornong. Director of Marketing and Communications. November 30, 2023.…
Gameloft Advertising Solutions Announces Its Integration with Smart RTB+ to Develop Its Mobile Ad Display and Video Programmatic Product Line.…
Leverage our Video Shoppable ad unit to transform your existing creative into a dynamic, interactive ad experience with flexible layouts, interactive product panels, and turnkey activation powered by your product feed.…
Latest News. All Press. The End-to-End Media Platform Powering Attention, Quality and Outcomes. Advertiser Solutions. CTV. Retail Media. Creative Solutions. Curation Platform. Addressability. Publisher Solutions. Monetization / SSP. CTV Ad Server. Retail M…
Transform your CTV campaigns into shoppable ad experiences with built-in QR codes that seamlessly connect viewers to product pages. This drives qualified traffic, boosts product discovery, and turns TV engagement into measurable conversions.…
Built-in call-to-action buttons guide consumers straight to your product pages, helping you capture intent and drive measurable sales.…
Highlight multiple products within a single 970 x 250 banner ad, allowing users to scroll through options and click directly to individual product pages — boosting visibility, engagement, and conversions. Totem. OFFSITE. DISPLAY.…
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